Our team is composed of a heterogeneous, dynamic, and multidisciplinary group of professionals who do what they love and love what they do. Led by Lucio Traficante, a product designer who has been recognized for his designs with many awards and publications during his career.
However, when defining the secret of his achievements, he prefers to attribute them to two simple concepts: commitment and passion. Commitment, which allows him to understand design as a vindicating element of contemporary man against a material culture that expands voraciously according to market rules and needs. Passion, that turns him into a kind of modern poet who interprets the emotions and feelings of the user, like the words of a poem in which the prose materializes to describe the human heart.
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Our designs have been recognized and published by numerous media around the world, such as A&D España, A&D Italia, HOLA, El Mueble, DNI, 90+10, Sala Baño, among others.
We love sharing our work! We firmly believe that promoting design helps raise awareness of its importance and influence on social, cultural, economic, and environmental aspects, among other factors that are highly relevant in our era.
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press@luciotraficante.com